Lifestyle and fashion
How Jeans Fritz leverages omnichannel fulfillment
Jeans Fritz is strengthening its omnichannel fulfillment by rolling out fulfillmenttools across its German operations to deliver simple, fast, and personal shopping experiences both online and in store.
.png)
For Jeans Fritz, fashion is more than the right fit. It’s about feeling comfortable, understood, and supported throughout the shopping journey. As a German fashion retailer with a large network of more than 300 stores nationwide, Jeans Fritz has spent decades building trust through approachable style and reliable service.
Jeans Fritz’ customers expect uncomplicated service, fast solutions, and a shopping experience that feels personal even when it happens online. To deliver on these expectations, the company needed a technology setup that supports efficient processes while staying true to their values.
Their Swiss subsidiary BLACKOUT has successfully strengthened its omnichannel structures in Switzerland since 2024 using fulfillmenttools, and now the parent company has decided to bring the solution into its German operations as well.
Facts and figures
<6
Months of implemenation time
>300
Stores
30
Stores for online fulfillment
Integration partner
As integration partner, basecom played a key role in the project.
.png)
Basecom
Basecom took on the Magento integration and ensuring smooth system connectivity throughout. With their deep expertise in modern system integration and scalable commerce architectures, basecom helped bring all components together seamlessly.
The challenges for Jeans Fritz
Seamless customer experience
Ensuring an effortless customer journey from product discovery to order fulfillment and returns
Seasonal collections
Handling fast-moving seasonal collections more efficiently to avoid overstock and out-of-stock situations in stores and warehouses
Managing NOS items
Handling NOS (never‑out‑of‑stock) articles that form the foundation of the core assortment to ensure high availability
Rising warehouse costs
Tackling rising warehouse costs driven by increasing online order volumes, as all e commerce fulfillment currently runs through external warehouses
Project Scope
Reducing costs through ship-from-store
Routing orders to stores with available staffing capacity to leverage existing resources efficiently and remove external fulfillment costs
Advanced Order Routing to maximize availability
Routing never‑out‑of‑stock articles through the warehouse to keep in‑store availability high while avoiding replenishment shipments to stores
Balancing stock for seasonal articles
Outing seasonal articles with short sales cycles primarily through store fulfillment to balance inventory across the store network
Operational ease, fashion focus
Using user‑friendly fulfillmenttools Store Operations App that unifies picking, packing and shipping in one place, making day‑to‑day handling simple
Project Results
By implementing fulfillmenttools, orders are routed to the most suitable store or warehouse using clear rules and shared inventory data.
Operational intelligence
Routing orders exactly to the locations where they make operational sense — store or warehouse — based on a clear rule set.
.png)
Advanced Order Routing
The automated order‑routing logic adjusts dynamically, choosing the optimal fulfillment location based on product-specific criteria and the store’s available team capacity.
.png)
Global Inventory Hub
A single source of truth for inventory forms the essential foundation for advanced order routing as well as reliable availability and promising.
.png)
Fast implementation
Completion of the Order Management replatforming and all related operational transitions within just five months until go‑live.
.png)
Let’s unlock your success story
See how fulfillmenttools powers your business goals. Get in touch to explore your options.
.png)
.png)
.png)
.png)